2023 was definitely the year of the Rabbit. Symbolizing luck and opportunity, the rabbit popped up three times this year: at a franchising conference, a school fundraiser, and a marijuana dispensary.

Franchise UnConference 2023

River Valley Waldorf School

The Botanist

The rabbit also represents change, letting go, and new relationships—all of which influenced this year’s body of work. Enjoy the 2023 recap. And happy 2024!


2023 Photography

2023 ILLUSTRATION

2023 LOGOS

2023 ADVERTISING + BRANDING

2023 IN MOTION

Let’s talk about what we could produce together in 2024.


Route 29 is the moniker for Kristian Summerer. He graduated with a degree in graphic design from Philadelphia College of Textiles and Science (1995-1999); got schooled in advertising at Red Tettemer (1999-2007); and co-founded Machinery, a Philadelphia-based strategic and creative boutique (2007-2018). When he’s not servicing his clients he could be found behind his camera, in the kitchen, or hanging with kids.